Skyscanner has appointed Clive Peoples, former buyer advertising chief at eBay and Expedia, as senior vice chairman of promoting.
Peoples, who will probably be based mostly out of the London workplace, experiences to chief working officer, Kris Beyens, and is a member of the manager staff.
He’s tasked with main Skyscanner’s world advertising technique, driving buyer acquisition and retention efforts throughout the advertising organisation, bringing collectively each efficiency and model advertising channels.
Beyens mentioned: “After what has undoubtedly been some of the difficult years for the journey sector, we’re happy to have Clive, a longtime chief in journey and e-commerce advertising, be part of the Skyscanner household.
“He brings with him a depth of expertise in digital product advertising and is keen about remodeling the traveller expertise by way of a customer-centric imaginative and prescient.
“Supported by a powerful staff of promoting leaders, Clive’s focus will probably be on driving development by way of new buyer acquisition and loyalty.”
Most lately, Peoples led a staff of 160 product homeowners, entrepreneurs, information scientists, consumer expertise designers and engineers as head of worldwide buyer advertising at eBay.
Peoples mentioned of the appointment:…